António Luís dos Santos Vaz Maia, ENI
CASA DE ENCOSTURAS, located in Cabeceiras de Basto, in the north of Portugal, is a familiar company which produces liqueurs and traditional regional jams.
Its main purpose is to enrich the cultural heritage of the Basto surroundings and lands, by promoting local products in an innovative way, through the renewal of tastes. By using raw materials from the region, a trip through unforeseen flavours and different tastes is initiated, that will definitely surprise those who taste them.
The combination between the herbs, the fruits and the flowers, grown at the family farm, with carefully selected ingredients, results in scented liqueurs and other delicious specialties, 100% natural and original.
In the romantic garden of the House of Encosturas, we grow the aromatic herbs and flowers and, in the orchard, the fruits. With such ingredients, we produce the liqueurs that have been awarded consecutively, year after year, in the worldwide competition "Great Taste Awards". This contest, held annually in the United Kingdom, is considered to be the "Oscars" of the food industry. On a national level, our liqueurs have also been awarded year after year, in the competitions "Qualifica Origin", that distinguish the best products of Portugal.
ORANGE LIQUEUR (200ML)
Great Taste Awards 2016 - 2 Stars (Outstanding - Excelent)
Gold Medal at the National Competition of Traditional and Conventual Portuguese Liqueurs 2017
1. Assess the conditions of your company and the market - identify opportunities and threats, strengths and weaknesses to measure the viability of the product strategy in another country; analysis of the presence of competitors in the various countries.
2. Define the company's options - define priorities in the internationalization strategy: priority locations (market potential, access to distribution channels and price sensitivity).
3. Determine appropriate approaches - partnerships with local companies can be part of the approach strategies adopted by the company when entering new territories.
4. Build an internationalization plan - define goals and the appropriate budget to run the initiative; the products to be exported, the personality of the consumers, the selected market, distribution channels, transport and all the main details of operation. Possible need to adapt the product, as it may be necessary to make some adjustments to the packaging or the product itself.
5. Study and understand legal requirements well.
- Angola
- Brazil
- China
- France
- Germany
- Japan
- Russia
- Spain
- Switzerland
- United Kingdom
PME
Casa de Encosturas
Cabeceiras de Basto
4860-135 CABECEIRAS DE BASTO
934566062
geral@casadeencosturas.com